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For this  assignment, you will read “Ambush marketing case      study: Successfully leveraging high-profile  events to raise brand profile” and answer a series of questions     concerning an  analysis of ethical considerations governing marketing        practices,  as leaders  are responsible for such endeavors.

Then, draft a two-page paper by addressing each of  the following items:

In your own words, how would you describe “ambush marketing”? Include two examples with your description.
What are the advantages and disadvantages (risks and consequences) of ambush marketing?
What was Bavaria Beer hoping to achieve through its ambush marketing tactics?
Would you consider Bavaria Beer’s ambush marketing an unethical practice or simply a competitive strategy? Explain.
Can ambush marketing be both intentional and unintentional? Explain.
As a leader of an organization, would you allow the practice of ambush marketing? Explain

Be sure to  demonstrate a clear analysis as you address each question. Use      APA style to  format your assignment.

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